A NOTE FROM THE FOUNDERS

Soho Intimate came from two very different starting points — and a shared belief in doing less, better.

One of us grew up in France, where lingerie is treated as a craft: shaped by heritage, technical precision, and the quiet language of lace. The other grew up in the UK, with a more modern, grounded sense of femininity — confident, self-aware, built around movement and independence rather than performance.

Together, those two ways of seeing things shape everything we make. We work with French lace for its depth and refinement, and we approach fit and silhouette with a clearer, more restrained eye — pieces that feel considered, not decorative.

At the centre of it is one simple idea: dress for yourself, not for who's watching. Choose what supports how you feel, not how you're seen. Every piece we make is built to hold you — through structure, through comfort, through restraint — rather than to perform for anyone else.

Femininity doesn't need excess to be powerful. It needs honesty, intention, and care.

Thank you for being part of Soho Intimate.

— Eliot & Anastasia, Founders